As holiday season arrives with its requisite, forced "We're having a great time!" group photos, non-photogenic folk all over the world sigh deeply. To their (our) rescue comes the new face pulling tip publicised by portrait photographer Peter Hurley.
To not look like total fools in every single one of our reunions photos but to show that sexy, confident look sported by all the celebrities, Hurley, also a former model, coined the phrase "squinch".
No, not squint. Just squint your upper eyelids (just a little!), and pinch your lower eyelids up a tad (hence the squint from squint+pinch).
Hurley is convinced (and convinces us for fifteen whole minutes) that this one simple rule will basically turn us all into cool, confident and collected Adonises. So hey, it's worth a try, right?
Are you squinching in front of your computer screen right now? It's cool, so are we!
Here's the Hurley's full 'squinch' video. Skip to 5.28 if you want to get straight to the pre- and post-squinch examples: